Elizabeth Jackson

A twenty-two year veteran of the advertising business, Elizabeth Jackson led the Shoppers Drug Mart account until recently and continues to head up the Canadian Cancer Society and Children's Wish Foundation at TBWA\Chiat\Day. Originally from the Yukon, Elizabeth studied Marketing in Alberta then moved east to start her career with Ted Bates Advertising. Her career led her to work with notable clients such as Procter & Gamble, Effem, Colgate, Nestle, SmithKline Beecham, Hershey, Lenscrafters and Canada Trust at well-known agencies Saatchi & Saatchi, McKim (now BBDO), MacLaren McCann and Doner Schur Peppler. During this time, she has always found time to work with charitable causes. Starting with the Canadian Breast Cancer Foundation, Elizabeth then spent six years working with the Canadian Special Olympics/Sports Celebrities Festival. Jackson has proven herself to be a team leader who is passionate about building brands with consumers. In addition to her daily duties, she also continues to teach the CAAP program at the Institute of Communications and Advertising.